Insights
Writing worth your time
Practical articles on building and maintaining digital work — written for the people who have to live with the result, not for search engines.
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What a school website actually needs before admissions season
Admissions traffic arrives in a few concentrated weeks, on phones, from people in a hurry. Here is what tends to break, and what to fix first.
Prolink Digital Network6 min read
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Awaiting a licensed image. See docs/IMAGES.md.
Business GrowthWebsites rarely break loudly. They decay.
Expired certificates, unapplied updates, a contact form that stopped delivering months ago. The failures that cost the most are the ones nobody notices.
Prolink Digital Network5 min read
Article cover
Awaiting a licensed image. See docs/IMAGES.md.
UI/UX DesignAccessibility is not a checkbox at the end of a project
Retrofitting accessibility is expensive and produces worse results than designing for it from the start. What that means in practice.
Prolink Digital Network7 min read
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Questions
About our writing
When we have something genuinely worth writing about. We would rather publish six useful articles a year than twenty filler ones, and we are not going to commit to a weekly cadence we would then have to pad out.
The people doing the work. Articles come out of real projects and real conversations with clients, which is why they tend to be specific rather than general advice you could find anywhere.
Yes, with attribution and a link back. If you want to republish something in full, email us and we will almost certainly say yes.
Suggest it. If it is something we have genuine experience with, we will consider it. If it is not, we will say so rather than writing something researched from scratch and presented as expertise.
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